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Bottled water - who needs it? The documentary film shows the incredible market development of bottled water business around the world. Are you aware that the production process of bottled water is very energy intensive, the production of plastic bottles releases quantities of toxic materials and the transportation of bottled water around the world has an enormous negative environmental impact? That the waste of plastic bottles causes a vast quantity of environmental pollution? -  It's time now to start with your own excellent water filtration system and to take care of the nature! 

"The story of bottled water" is a story of manufactured demand for drinking water. The film explains that big multinational companies developed in the seventies new marketing strategies for the sale of bottled water. It was the beginning of the development of a multi billion dollar market. The marketing strategy: Tap water will be relegated to showers and washing dishes, bottled water is reserved for the supply of drinking water. Nature pictures have created a pure fantasy within the mind of the consumer. But the reality reveals: The bottled water industry often uses tap water, vast quantities of oil is needed for the production of plastic bottles, the bottled water is shipped around the world and the consumer drinks the water within 2 minutes. 80% of the waste of plastic bottles is burned and causes enormous pollution problems or the waste is sent to India where exist mountains of plastic waste. You should remeber that millions of people around the world have no access to clean drinking water. The message of the film: Say "no" to bottled water. Take a decision for the supply of own clean and safe drinking water.   

CNN News now report that most bottled water is tap water, sometimes purified, sometimes not. Especially the big brands like Pepsico, Coca Cola and Nestle use tap water from regions in the United States of America and sell it as expensive bottled water all around the world.

ABC News reports that nearly all bottled water brands use reprocessed tap water for the sale of drinking water in bottles. Most consumer think that bottled water is better, safer, healthier, looks clean and has a better taste. This is the result of marketing strategies of the bottled water industry. Consumer test in the U.S. show that there is no difference between New York tap water and the bottled water of famous american brands. Experts have admitted that bottled water is not safer and not healthier than tap water. Well known brands like "Dasani" (Coca Cola) used reprocessed tap water from seas in the U.S. and "Aquafina" (Pepsico) filled up river water from Detroit. Also french brands (Perrier, Evian) use water outside the own country.